Who we are

At Ad Layer, we build tools that take the friction out of ad production. Less copy-pasting, less waiting on approvals, less zipping files and emailing them back and forth. More time actually making great ads.

The ad industry moves fast. Production doesn't always keep up. Teams lose days to manual resizing, endless feedback loops, and juggling a dozen export formats for a dozen channels.

We built Ad Layer to fix that. One platform to design, scale, target, and publish ads across display, video, social, and DOOH, with no coding and no CPM fees eating into your budget.

Ad Layer was founded 2016 by three ad tech veterans with over 60 years of combined experience. They'd spent years solving this exact problem from the inside, at agencies and ad tech companies across the Nordics. So they built the tool they wished they'd had, then decided everyone else needed it too.

We Built Ad Layer for Us - Now, It’s for You

We Built Ad Layer for Us
Now, It’s for You

We were once in your shoes. Manually producing ad units. Sending files back and forth over email. Waiting for feedback. Zipping folders. Sending yet another email.

It was slow, and it drained the creative energy that should've gone into the work itself. So we built Ad Layer to fix our own workflow first. Once we saw how much better things got, we knew it was worth sharing.

Made in Sweden, built for the world 🇸🇪 🌍

Ad Layer is handcrafted by our team in Stockholm. Every feature is designed, built, and refined here, with an eye for both tech and creativity. Since 1997, we've been solving production problems for brands and agencies, Ad Layer is what 25+ years of that experience looks like as a product.

Ad Layer is a product of Essential Marketing Methods Nordic AB, a privately owned, independent company.

Made in Sweden, built for the world
Ad Layer is handcrafted by our team in Stockholm.Every feature is designed, built, and refined here, with an eye for both tech and creativity.

Since 1997, we've been solving production problems for brands and agencies, Ad Layer is what 25+ years of that experience looks like as a product.

Ad Layer is a product of Essential Marketing Methods Nordic AB, a privately owned, independent company.

Made in Sweden, built for the world
Ad Layer is handcrafted by our team in Stockholm.

Every feature is designed, built, and refined here, with an eye for both tech and creativity. Since 1997, we've been solving production problems for brands and agencies, Ad Layer is what 25+ years of that experience looks like as a product.

Ad Layer is a product of Essential Marketing Methods Nordic AB, a privately owned, independent company.

Make Your Communication Work Smarter, Not Harder

Think Ad Layer could be just what you need? Let’s explore together!
We’d love to show you how Ad Layer can simplify your ad management and take your marketing to the next level.
Book a demo and we’ll give you the grand tour — no strings attached.

Make Your Communication Work Smarter, Not Harder

Think Ad Layer could be just what you need? Let’s explore together!
We’d love to show you how Ad Layer can simplify your ad management and take your marketing to the next level.
Book a demo and we’ll give you the grand tour — no strings attached.

Ad Layer is created by a team of ad tech professionals who have been working since '97 to improve production and distribution for all digital assets.

They built this system to make production easier for them, now they are bringing it to you.

Ad Layer is a product made by Essential Marketing Methods Nordic AB

© 2026 Ad Layer – All Rights Reserved

Ad Layer is created by a team of ad tech professionals who have been working since '97 to improve production and distribution for all digital assets.

They built this system to make production easier for them, now they are bringing it to you.

Ad Layer is a product made by Essential Marketing Methods Nordic AB

© 2026 Ad Layer – All Rights Reserved

Ad Layer is created by a team of ad tech professionals who have been working since '97 to improve production and distribution for all digital assets.

They built this system to make production easier for them, now they are bringing it to you.

Ad Layer is a product made by Essential Marketing Methods Nordic AB

© 2026 Ad Layer – All Rights Reserved